Retail Analytics


Retailers need to be adaptable to keep up with the rapidly changing industry, which is characterized by fluctuating customer demands, the growing predominance of online shopping, and the need for a supply chain that operates at peak efficiency. To evolve and transform, retailers must use their data to understand customer behaviors and market changes. We help retailers make informed decisions about all aspects of their operations by providing data analytics services that enable them to make sense of immense data sets

Data and Analytics Services for Retail

Every click and purchase generates valuable data about customers and shoppers. We assist you in consolidating data from POS systems, e-commerce transactions, supply chain systems, and social media into a unified location. This enables you to meet consumer demands, discover market opportunities, and remain agile in a rapidly evolving environment.

Our Services

Retail Services

Product Availability

Evaluate product data based on categories, suppliers, and locations to ensure an optimal product mix in each store and appropriate inventory levels to meet demand.

Promotional Optimization

Gain insights into the effectiveness of promotional offers on sales, inventory, and product availability for informed decision-making and strategic optimization.

Supply Chain Forecasting

Enhance purchasing, forecasting, and distribution management by aligning order, production, and delivery schedules with consumer demand using both traditional and advanced analytics. This approach aims to reduce costs linked to excessive inventory.

Optimize Retail Locations

Strengthen consumer data by incorporating geospatial information to measure each location's economic value. Employ indoor mapping to enhance in-store experiences, considering specific locations and individual shopping behaviors for optimization.

Store Operations

Segment customers based on shared characteristics for tailored messaging and tactics, optimizing targeting for each specific group. Enhance effectiveness through refined strategies.

Customer Behaviour

Examine customer purchasing patterns across various channels and geographic markets. Leverage this information to adapt the product mix, concentrate marketing efforts, and optimize product pricing based on market dynamics.

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